P&G Purpose

49 Industrial Avenue Hoppers Crossing VIC 3029 Australia



We are proving a concept — the concept that it is possible for businesses to give the most overlooked people in our society a at long-term employment without fear that literacy

  • To enable us to partner with other companies who have a similar vision, and to better serve the community, we have founded P&G Purpose.  A nonprofit dedicated solely to helping the most overlooked in society.  We were recognized as a nonprofit by the Australian Charities and Nonprofits commission in 2019, and our registration can be found here. 
  • If you are like-minded, believing that the the most overlooked people in Australia need a chance, and would like to make a tax-deductible gift, then see here. If you would like to volunteer, then please reach out to enquiries@pgpurpose.org.

What we believe

We believe that every person deserves a chance to obtain long-term, sustainable employment for themselves and their families. For some people, this has never been a problem. For others, through circumstances outside of their control, be it war, famine, or countless other issues, they have never been able to have this sustainable employment. We aim to bridge that gap, helping those people obtain the job skills that they need to succeed.


P & G Purpose is a nonprofit organization that aims to create long-term partnerships with underserved individuals by placing them in employment and providing the necessary support required for them to fulfill their career potentials.


We are always on a lookout for passionate volounteers to participate in our cause. If you are someone who is interested in getting involved then please conatct us and someone from our team will reach out to you shortly.

Board of Directors

Doug Abdiel

Chairman and Non-Executive Director

Doug is a Major in the US Marine Corps Reserves (since ‘03), and an Executive at Google Australia (since ‘14) and Chairman of Purpose and Growth.  He holds an MBA from Columbia Business School, and an MA from the Australian National University in International Relations.  His work at Google has been in partnerships, strategy, operations, and deals.  His deployments in the Marine Corps took him to places like Haiti, and Afghanistan where he developed a passion to try to aid refugees through employment.

Arpan Singh

Non Executive Director, Outreach and Marketing

Arpan came to Australia as an International Student and studied a Master of Commerce in Marketing at Macquarie University in Sydney, NSW. He is a passionate marketer and has almost 10 years of experience in the same field. Other than his day job as an Inbound Marketer and a Digital Marketing Specialist, he has a strong passion for entrepreneurship, sustainability, mental health advocacy and women’s rights & safety.

Organisations such as P&G encourage him to step forward and contribute to the underprivileged sections of the society who are still fighting for basic human rights. His dream is to build a society where people are identified beyond their gender preferences, social class, and economic status. 

Peter Flugge

Non Executive Director, People

Peter has spent 35 years in the hospitality industry in varying capacities. From owning and operating a 5 star restaurant, cafes and a bar to nightclubs, resorts, wineries and cafes. This mixes with his own hospitality consulting business, being a hospitality teacher and being a part of different business associations and industry bodies.

Now with the Brotherhood of St Laurence, Peter finds himself immersed in a world of community support for those most disadvantaged members of our society.

Our Values

At P & G Purpose, our values are the cornerstone of everything we do. They guide our decisions, actions, and interactions with the communities we serve. Our values reflect our commitment to integrity, compassion, and empowerment:


We approach our work with empathy and understanding, recognising the unique challenges faced by refugees, asylum seekers, and displaced Australians. By listening to their stories and experiences, we strive to provide tailored support that meets their needs.


We believe in upholding the inherent dignity and worth of every individual we serve. We treat everyone with respect, honouring their cultural backgrounds, beliefs, and identities.


We empower individuals to take control of their own futures by providing them with the tools, resources, and opportunities they need to succeed. Through education, training, and mentorship, we help them build pathways to sustainable employment and self-sufficiency.


We recognise that creating lasting change requires collaboration and partnership. We work closely with local communities, government agencies, businesses, and other organisations to create inclusive environments where everyone can thrive.


We are committed to excellence in everything we do. We continually strive to improve our programmes, services, and outcomes, holding ourselves to the highest standards of accountability and professionalism.


We are committed to creating an inclusive environment where diversity is celebrated and everyone feels valued and respected. We actively promote equality of opportunity and strive to remove barriers to participation for all individuals, regardless of background or circumstance.